Smartlinks have emerged in the digital space as a powerful tool for traffic monetization. Today, they are a new form of affiliate marketing and they have become fundamental for digital marketers when it comes to optimising their CPA campaigns. 

Affiliates, instead of using several links in different campaigns, now with a single Smartlink can run all the campaigns. It automatically recognizes where the traffic is coming from and shows each end-user the best-performing offer.

Smartlinks use a machine-learning algorithm based on performance-based KPIs such as geo, device, operating system and connection.